Agencies and advertisers gather to bridge the digital divide.
‘Think’ events are Google’s global flagship events where Google shares thought leadership and insights, to enable meaningful connections between businesses and the customers they care about most.
In 2019 “Bridging the Digital Divide” looked at how Kiwi businesses are progressing with digital maturity. Key industry speakers discussed how best to tackle evolving challenges, assess their own businesses and how they’re striving for digital excellence.
Experiential elements on the day were brought to life through Kiwi tilt brush artists creating art in real time for the guests, and a virtual Google Earth studio to explore the great walks of New Zealand.
The event highlighted new ways Kiwi businesses can make connections and how Google can be a key partner in this journey.